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Welcome to the 2020 Wichita Falls PRCA Rodeo! The biggest event at the Kay Yeager Coliseum in 2019 was the PRCA Rodeo and we are coming back with an even bigger rodeo for 2020. In 2019, we hosted over 4,000 spectators over the course of the two days. Over 400 of the best professional cowboys and cowgirls, including numerous PRCA National Finals Rodeo qualifiers and Champions, competed in seven events. We hosted 400 Airmen in Training from Sheppard Air Force Base, provided active duty military with free admission, and donated over $4,000 in scholarships to local FFA students.
2019 saw our rodeo showcased on the national level in several ways. The PRCA recognized us as one of the top 20 fastest growing rodeos in the entire country! Our Stock Contractor, Hi Lo Pro Rodeo was recognized by the PRCA as the fastest growing stock contractor in the United States. We were the second largest rodeo in the state of Texas in our market size. We were nominated for Rodeo of the Year for best small indoor rodeo for the 2018 rodeo season.
We told everyone we were going big in 2019, and we proved it. We increased our added money for rodeo competitors to a staggering $20,000 and paid out over $47,000 in prize money! We brought the first PRCA Rodeo to the Kay Yeager Coliseum, ever! We raised more money, developed a larger marketing campaign, included Sheppard Air Force Base service members on a higher level, and paid out more money to calf scramble kids than has ever been done in Wichita Falls. Seventy area businesses came on board to sponsor the rodeo, the Sheppard Air Force Base Vice Commander enlisted five new recruits into the Air Force, and the Sheppard Air Force Base Honor Guard presented the colors.